EXPERIENCE

Microsoft | Digital Product Designer

November 2022 - Present | Remote

Apply a user-centric approach to design by conducting user research, usability testing, and gathering insights to inform design decisions.
Collaborate with cross-functional teams, including product managers and engineers, to translate business requirements into intuitive and elegant user interfaces.
Create wireframes, prototypes, and interaction models to effectively communicate design concepts and user flows.
Develop visually stunning and cohesive design solutions that align with the Microsoft Advertising Platform brand and design guidelines.
Create high-fidelity mockups, icons, and other visual assets to enhance the overall user experience.
Identify opportunities for enhancing the user experience, increasing user adoption, and driving revenue growth through strategic design thinking.
Participate in design critiques, brainstorming sessions, and cross-team collaborations to foster a culture of continuous improvement.

Teachers1on1 | Digital Product Designer

March 2019 - Present | Los Angeles, CA

Research competitors to improve end-to-end experience between teachers, parents and students by conducting usability reviews and identifying UX issues.
Persona research with customers to make data-driven design decisions.
Ensure the interactive platform remains consistent through documentation of use cases and the design system.
Sketch, wireframes, create flows and scenarios in order to conceptualize new features.
Help the marketing team to create consistent designs to be used on social media, newsletter and marketing materials.

Freelance Work | Digital Product Designer

March 2018 - Present | Los Angeles, CA

Gather, define and translate client requirements into product stories and actionable tasks.
Translate concepts into user flows, wireframes, mockups and rapid prototypes in order to create intuitive and logical designs, site interactions and user experiences
Create landing pages, dashboards and web applications using Figma and Adobe XD.
Revise existing interface and systems in order to recreate new user centric designs, including research, conceptualization, testing and implementation.

Pandora Media, Inc. | Visual Designer

January 2016 - February 2018 | Oakland, CA

Assisted the department by creating designs for internal and client ad placements across web, mobile, and social.
Worked across multiple teams including, marketing, custom content, branding, artist partnerships, and proprietary services.
Trained and mentored new designers on visual design processes and best practices within AdDesign.
Complete production and design for client advertisements.
Tasks include: wireframes, prototypes, email design, QA, basic animation, presentation decks, and template creation.

dinCloud (6 month contract) | Digital Designer

July 2015 - December 2015 | Gardena, CA

Assisted these technology companies with user experience design, creation of web assets, marketing collateral, infographics, email templates, and diagrams.
Landing Pages and E-commerce implementation.
Social Media design assets.

USC Communications | Graphic Designer

January 2013 - June 2015 | Los Angeles,CA

Assisted the department with university marketing collateral, including brochures, newsletters, ads, logos, flyers, posters, web content and photo manipulation.
Assisted the web design team with assets, QA, and wireframe concepts.

EDUCATION

University of California, Irvine
Master of Human-Computer Interaction and Design
Donald Bren School of Information & Computer Sciences

University of Southern California
Design, B.F.A.
Web Technologies, Minor.

General Assembly
User Experience Design.

SKILLS

Sketching
Storyboarding
Personas
User Research
User Testing
Low to High Fidelity Prototype
Motion Graphics (basic)
Video Editing
Photo Manipulation

TOOLS

Figma
Adobe XD
Photoshop
Lightroom
Illustrator
InDesign
After Effects
Invision
HTML, CSS and Bootstrap (basic)

LANGUAGES
Portuguese (Native), Spanish (Intermediate), French (Basic).